The maverick business model of Isha Travels for off beast tourism in Ladakh is pleasure to see.
In 2003, Isha Travels established themselves from the competitors by starting an amazing journey. Mr. Atmaram Parab, a first-generation entrepreneur who had previously served in Mumbai on government assignment, was leading the charge. Notwithstanding his upbringing, Mr. Parab is driven to succeed in the profession by his unshakable love of tours and travel. He was genuinely exceptional due to his daring entry into the travel industry, which brought him the special “True Friend of Ladakh” award. In the present day, tourism has developed into a robust, well-managed industry that is teeming with intense economic activity.
Todays travel industry has become all inclusive commercially organized business with significant growth. Isha Travels, under the leadership of Mr. Atmaram Parab, has successfully tapped into this growing market by offering something different from the competitiors with a focus on providing personalized and tailor-made travel experiences.
As a frequent traveller himself, Mr. Atmaram Parab disclosed that Ladakh’s beauty is found in its amazing family vacations and premium packages. Being the only company operating year-round for spectacular Ladakh trips, these exceptional services are not only uncommon but also unexpectedly affordable.
Given that their vacation to Ladakh involves visiting monasteries, stupas, and the valley, Apricot bloom is one of their greatest packages to have with a view of Upon noticing that they provide Nubra Valley, the genuine Thiksay monastery in the area, and taking a picture of the naked Shey Palace.
The unusual Nubra Valley path is one of the most well-liked ones for a self-drive vacation in Ladakh.With its twisting roads and steep mountain passes, the travel to Nubra Valley is an experience in and of itself. One of the highest motorable passes in the world, Khardung La Pass, is a popular destination for exploration for those who choose to drive themselves to Nubra Valley.
Beautiful scenery featuring breathtaking views of snow-capped peaks, verdant valleys, and glistening rivers can be experienced.
Positively, Mr. Atmaram Parab has written two books on tourism and has been recognized for his work in Ladakh with a social service award from the esteemed spiritual leader Mr. Dalai Lama. This is rather remarkable in the current commercial era where money is of the essence.
We wish Mr. Atmaram Parab well on his upcoming endeavors and look forward to following him on his next journey. Not money is what matters most, but excellence.